Case Study | Freeneys

About Freeneys: offer a complete service from design to production, dedicated to producing top quality signs, displays, vehicle painting & high quality printing for our customers.


Freeneys had spent a long time searching for an online ecommerce and personalization solution that could handle large format, digital and offset products, as well as provide a fool proof online ordering system for their customers.

Their primary goal was to improve services to their current clients, which are mostly businesses, and to reach new customers in the marketplace.


In partnership with SoftwareDefinedPrint, HST Solutions designed a custom multi-tenant ecommerce solution designed primarily for servicing B2B customers, the solutions has allowed Freeneys to create dedicated micro websites for each of their B2B clients with their dedicated product catalog, editable document templates, and pricing.

Another time saving feature which is highly appreciated by Freeneys is the offline ordering module, it basically allows Freeneys to take orders via the phone on the same system, Although the order placement takes offline, the system automatically creates an online user account for the customer and sends an email with their login details, this allows customers to track their orders online as well as keep a history of their past orders. It’s an intelligent feature to transition offline customers to online self-service customers.

Technology stack:

ASP.Net| MVC| Entity Framework| MS SQL 2014| Jquery | HTML5


  • Full Life-Cycle Web Application Development
  • IOS Application Development
  • Android Application Development
  • Multi-tenant Cloud
  • Heterogeneous Data Stores Combining Relational and NoSQL Models
  • SaaS (Software as a Service)
  • UI / UX Design
  • Elegant Mobile Front Ends
  • Parallel Image Rendering
  • On-Demand Self-Service Provisioning of Resources (Azure & Amazon)


The support we receive is commendable, there is immediate follow up on any queries’, they have also provided onsite training on numerous occasions, and are available whenever we have needed them. We would definitely recommend HST Solutions without reservation.

Darren O’ Dea Freeneys Graphics

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